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QUINN are the current sponsors of the world's longest running talk show, The Late Late Show. The longevity of both parties, Late Late in its 38th year and QUINN in its 37th year, as well as the shared values of family and Irishness, made the partnership a perfect fit. The timing was also opportune with the introduction of our sponsorship coinciding with a new era for the show with Ryan Tubridy taking over as host.
The two year deal will see "stings" wrapping around each break which will predominantly feature healthcare, insurance products and the Slieve Russell Hotel. With the show being one of the most successful programmes in the history of Irish broadcasting, it is hoped the sponsorship will provide a unique opportunity for the QUINN brand to reach consumers across the country.
Colin Morgan, representing QUINN, said: "As a leading Irish business, with over 1 million customers and 5500 Irish employees, we are delighted to have procured the sponsorship of The Late Late Show, one of the most successful programmes in the history of Irish broadcasting."